Amazon Prime Video shifts focus to live sports to boost profits, The Information reports

Quick Summary:

Amazon's Prime Video has shifted its strategic focus towards live sports and away from original television shows and movies, seeking to meet internal corporate profit targets, The Information reported on Friday.

Amazon also began placing ads within its Prime Video platform last year.

In July, Amazon, along with Walt Disney's ESPN and Comcast-owned NBCUniversal signed the rights to carry NBA games in an 11-year deal valued at $77 billion.

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Category: EconomyBusiness

Markets: SingaporeIndia

Topics: Amazon According Content Video Live Billion Rights Sports Report Prime Original

Source Website Secure: Yes (HTTPS)

News Sentiment: Negative

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-01-25 @ 01:07:30 (6 hours ago)

News Timezone: GMT +8:00

News Source URL: channelnewsasia.com

Language: English

Article Length: 358 words

Reading Time: 2 minutes read

Sentences: 14 lines

Sentence Length: 26 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Channel News Asia

News ID: 25407317

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Main Topics: EconomyBusiness

Official Website: channelnewsasia.com

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