Can Klarna finally silence the Buy Now, Pay Later doubters?

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Financial Times 1d ago

Can Klarna finally silence the Buy Now, Pay Later doubters? - Financial Times

Quick Summary:

The Swedish fintech brought pay in four’ to everything from food to fashion.

Klarna’s announcement that it will bring “buy now, pay later” loans to food delivery app DoorDash two weeks ago was intended to showcase the Swedish fintech’s US growth before its long-awaited initial public offering.

Its partnership with DoorDash is the latest of a string of deals with companies including Walmart, Stripe and JPMorgan that Klarna has struck as part of an aggressive push into the US, where it is seeking to catch up with Silicon Valley rival Affirm — and ensure it can justify a valuation on par with its listed peer.