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Five Below names chief marketing officer, hints at ‘selective’ price adjustments

Retail Dive LogoRetail Dive2d ago

Five Below names chief marketing officer, hints at ‘selective’ price adjustments - Retail Dive

Quick Summary:

Jacob Hawkins is joining the company from Forever 21 as the discount retailer is looking at its core price points.

Five Below’s net sales rose nearly 12% year over year during Q1 of 2024, but comp sales fell by 2.3% from the prior year.

For the full year, net sales should range from $4.21 billion to $4.33 billion with the expectation of opening 150 new stores, while comps are forecast to range from flat to up 3%.


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Five Below names chief marketing officer, hints at ‘selective’ price adjustments - Retail Dive (Picture 1)Five Below names chief marketing officer, hints at ‘selective’ price adjustments - Retail Dive (Picture 2)Five Below names chief marketing officer, hints at ‘selective’ price adjustments - Retail Dive (Picture 3)Five Below names chief marketing officer, hints at ‘selective’ price adjustments - Retail Dive (Picture 4)

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Article Details

Author / Journalist: Nate Delesline III

Category: EconomyBusiness

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-03-20 @ 11:46:00 (2 days ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 607 words

Reading Time: 4 minutes read

Sentences: 27 lines

Sentence Length: 23 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 27221720

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About Retail Dive

Retail Dive Logo

Main Topics: EconomyBusiness

Official Website: retaildive.com

Year Established: 2012

Headquarters: United States

News Last Updated: 2 days ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #56

Publisher Details

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  • URL: https://chronographically.beamstart.com/news/five-below-names-chief-marketing-17425725643472

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