Gucci’s creative director Sabato De Sarno leaves after 2 years

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Gucci’s creative director Sabato De Sarno leaves after 2 years - Channel News Asia

Quick Summary:

Sabato De Sarno was hired to lead turnaround at Italian fashion house.

Two people close to the company said Kering chose to accelerate its plans to replace the designer ahead of fourth-quarter earnings next week, which they said would show ongoing problems with the turnaround.

It is due to report full-year earnings next week.“De Sarno’s designs failed to reignite brand momentum during his short time at Gucci,” wrote Carole Madjo, analyst at Barclays.