How to Build Your First Marketing Strategy: Steps & Secrets I Teach My Clients

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How to Build Your First Marketing Strategy: Steps & Secrets I Teach My Clients - HubSpot

Quick Summary:

As a marketer who's been in the business, I've noticed something interesting: when people think of "marketing," they often picture those flashy Super Bowl commercials or massive Times Square billboards.

Marketing today encompasses countless channels and tactics, and I've helped businesses find success with budgets of all sizes.

In a marketing trends report by LocaliQ, they noted that "short-form videos, like those on TikTok and Instagram Reels, continue to grow in popularity, it’s great to see that nearly 60% of small businesses surveyed have hopped on the bandwagon to try them".