Sales of hybrid cars rose 31.7% to 100,000 units.2025 GUIDANCE, BUSINESS PLANSKia unveiled ambitious 2025 guidance that projects a 4.7% revenue increase to 112.5 trillion won, with a sales volume of 3.22 million vehicles.It aims to achieve 12.4 trillion won in operating profit with a profit margin of 11% for this year.“Despite growing external uncertainties, we are confident that we will continue to maintain a double-digit operating profit margin this year, driven by our fundamental competitiveness, including improvements in product mix and the average selling price,” the company said.
South Korea’s second-largest automaker Kia Corp.on Friday posted its highest-ever annual sales, operating profit and profit margins in 2024, driven by brisk sales of pricey SUVs and hybrid models.With its 11.8% annual profit margin, Kia became the highest earner per vehicle sold, putting its global rivals such as Tesla, Toyota Motor, Mercedes-Benz, BMW and Volkswagen as well as its sister firm Hyundai Motor Co.behind it in terms of profitability.
DOUBLE-DIGIT MARGIN FOR NINE STRAIGHT QUARTERSFor the fourth quarter of last year, Kia’s net profit rose 8.5% to 1.76 trillion won from 1.62 trillion won in the year-earlier period.
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