Syntilay uses AI to disrupt footwear—with help from a Reebok legend

Quick Summary:

At the intersection of artificial intelligence and fashion, a new footwear brand is making waves by merging cutting-edge technology with a direct-to-consumer ethos.

Syntilay, a startup founded by entrepreneur Ben Weiss, has introduced what is reportedly the first commercially available shoe designed by AI.

Foster recognises that the landscape for brand-building has fundamentally changed since he launched Reebok in 1958.“We didn’t have social media, computers, or smartphones.

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Article Details

Author / Journalist: Anisa Menur

Category: StartupsTechnology

Markets: Singapore

Topics: Events Global Fashion Artificial Intelligence Startups Artificial intelligence Syntilay Reebok

Source Website Secure: Yes (HTTPS)

News Sentiment: Positive

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-22 @ 09:37:17 (11 hours ago)

News Timezone: GMT +8:00

News Source URL: e27.co

Language: English

Article Length: 756 words

Reading Time: 5 minutes read

Sentences: 2 lines

Sentence Length: 378 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © e27

News ID: 28140474

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About e27

Main Topics: StartupsTechnology

Official Website: e27.co

Update Frequency: 19 posts per day

Year Established: 2006

Headquarters: Singapore

News Last Updated: 13 hours ago

Coverage Areas: Singapore

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Publisher ID: #10

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